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Global Alliance Bookstore
PR and business management books
The new
Global Alliance Bookstore in association with Kogan Page, Europe's
leading independent publisher of business, careers and reference titles,
is now online.
PR-specific series featured on this website include:
PR in Practice series
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Full of clear and illustrative international case
studies |
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A wealth of practical information and advice for
PR practitioners at all levels |
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Ideal for students undertaking undergraduate,
postgraduate or professional examinations in PR and related
disciplines |
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Useful refreshers for PR practitioners who want
to ensure their knowledge and skills are up to date |
Business Books series
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Examining particular PR issues and areas of
practice in a highly readable way |
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Written by a team of leading experts |
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Focusing on management issues as well as PR
topics such as ethics and media relations across Europe |
Global Alliance members are entitled to a
10% discount on all titles sold through
the book shop.
Visit the Global Alliance Bookstore
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