In line with the Global Alliance's stated aims of promoting best practice and understanding, an international ethics committee has been established to consider the important issues surrounding ethical practice in public relations and communication management. The work of this committee is published below:
 

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The Ethics Protocol
		Global Ethics Protocol on Public Relations
		Protocolo Global de Ética en Las Relaciones Publicas  (Spanish translation)
		Protocolo Global de Ética nas Relações Públicas (Portuguese translation)
		Guiding Principles for the Ethical Practice of Public Relations
		Case studies designed to offer practical advice in real life situations (pdf)
		Comparison of PR ethics codes (Excel spreadsheet)
		The German Council for Public Relations, its tasks, its activities, its structure (pdf)
News and Announcements
		World-wide Ethics Protocol Announced - 7 March 2003
		Benchmarking of codes of ethics in Public Relations - October 2002
		Ethics Protocol consultation document - August 2002